When it comes to photography, specifically photographing for an idea or business, it can be a daunting process of knowing where to start. If you don’t have the knowledge on shooting a proper photograph, you should hire out for this, right? But when the funds to hire out a photographer are in your budget, how do you do this on your own? Though it may take some time and learning, here are a few tips and rules of thumb to help you take the best photos for your business:
LIGHTING
A key to a good photo is good lighting! A small secret for you, you don’t always need expensive light boxes to achieve a bright photo. Taking pictures in front of a window, or even outside is a great way to achieve proper lighting for a photo, naturally.
EXTRA TIP: If possible, watch the weather/time of day to know when to take the best photos! If you want a lot of shadow and contrast, shoot your pictures on a sunny day. If you’re looking for less shadows and a brighter, more consistent distribution of light, take your photos on a cloudy day. Clouds naturally diffuse the light, creating the perfect box light effect.
COMPOSITION/ANGLE
You may wonder why certain photos stand out to others, and feel more “professional”, even if they are taken on the same device you use. This is more than likely due to composition! Compose your photos in the best way possible, using techniques such as the “rule of thirds”, to make your photos as pleasing as possible. Play around with your setting, shoot from different angles, and play with the elements around the subject to really see what works with the content you’re looking to create.
BACKGROUND
Your background is another key feature that can make or break a photo. If you want more focus on the actual subject, keep the background plain as neutral as possible. If you’re looking to use other elements to enhance your subject, play around with the arrangement, making sure to continue to keep the focus on the main subject, but letting the background enhance the “aesthetic” or “vibe” it is providing to the photo.
Need space/equipment to step up your photo game? Look no further, the 100K Ideas Startup Hub has a media space with lighting, backdrops, a camera, and more for any media needs. Learn more and become a member here: https://znr.rod.mybluehost.me/startup-hub/
I hope these tips help as you begin to navigate your next photoshoot! Be creative, experiment, and have fun with it, while remembering it is something you will continue to improve at as you spend the time doing it.